My name is Harman Chahal. I registered IshaanEx Digital as a sole proprietorship in August 2025, after two years of working in digital marketing. Most people call me Harman.
Two things shaped the way I build websites today. The first is painting. Back in Grade 6 in India, we had to choose an elective subject. I picked painting and never looked back. I drew landscapes. I painted portraits of family members and religious gurus. One memory still sticks with me — my grandmother had a spot on her clothes cupboard where she liked to hang a painting. Instead of going out and buying one, I painted a scenery for her myself.
Most of that work was self-taught. I did it because I loved the process, not for commissions or clients. What painting gave me is attention to detail that most people miss. When I look at a website now, I notice the thickness of a single line, the weight of a heading, and the exact space between a button and the words above it. That is why my client sites do not look generic. I am not starting from a template. I am starting from imagination and finishing at the pixel.
The second thing that shaped my work is technology. I am obsessed with new tools, especially AI. When Claude, ChatGPT, Perplexity, or NotebookLM ship an update, I test it the same week. When I watch a video about SEO or web design, I do not watch it for entertainment. I extract the transcript, hand it to Claude, and ask two questions: what more can I learn from this, and how can I use it right now? I learn to build, not to consume.
IshaanEx Digital came together because I noticed something early. A client does not just need a website — they want customers. Building the site is only half the work. Ranking it on Google is what actually grows a business. Most agencies in the Lower Mainland do one or the other. I do web design and SEO together, because that combined work is what turns a pretty site into real phone calls.
I will also be honest about what I learned along the way. My first few service-based projects were priced wrong. I was quoting flat fees when a real renovation or sanitation business actually needs 40 to 50 pages built around each sub-service. I now price per page because that is the only way the price reflects the real work. That lesson cost me money once. It will never cost my clients anything.